Vision
Our vision: a fair web for AI
AI is becoming the web’s main reader. FairFetch turns that traffic into a transparent marketplace where AI companies pay creators directly for the human imagination that powers their models.
AI as a user
AI as a first-class web user
Most of the web was built for human browsers. FairFetch treats AI crawlers as first-class users so they can access content without breaking sites, and creators can set clear terms for that access.
Consent & speed
Consent, speed and money built in
Every AI request should carry identity, rate limits, and a way to account for value. FairFetch bakes identity, pacing, and metering into the request path, so consent and payments are part of the protocol, not an afterthought.
Standard
From one product to a standard
We start as a hosted gateway for AI traffic. The long-term goal is a common way for any site and any AI team to talk about access, licensing, and price — no matter who runs the infrastructure.